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Strategic Plan

Funding Friday 2026 web banners (3)

Vision

To be the city's most valued advocate, resource, and champion for business.

Mission

Influencing government, encouraging connections, and delivering relevant services.

Values

We are guided by a foundation of beliefs and behaviours to hold ourselves accountable and ensure sound judgement in decision-making.

Our Priorities

Four areas of focus will help us along our journey to achieve our long-term goals, with member value always top of mind.

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